H. HARTINI; SHU SEE YING. Examining the Effects of Ewom and Consumer Based Brand Equity on Intention to Purchase Electronic Products: A Study on Malaysian Consumers. Journal of Engineering Research and Education (JERE), [S. l.], v. 14, p. 65–72, 2025. Disponível em: https://ejournal.unimap.edu.my/index.php/jere/article/view/2029. Acesso em: 25 apr. 2025.