H’ng, Yi Jia, Ahmad Zulhusny Rozali, Nurulasiah Wan Mustapa, and Ahmad Nizam Che Kasim. 2025. “Exploring the Determinants of Purchase Intention on Social Media: A Study Among University Students”. International Journal of Business and Technopreneurship (IJBT) 15 (1):1-16. https://doi.org/10.58915/ijbt.v15i1.1178.